E-Commerce Platform Shopify Buys Up StoreSync To Shore Up Mobile Strategy

E-commerce has become a vast ecosystem that pumps billions upon billions of dollars through the web and easily connects consumers what their objects of desire at a single click. On the backend of e-commerce sites, there is plenty of opportunity for tech giants and startups to help power retailers' online storefronts. Google, IBM, Microsoft and many others offer various technologies to help online retailers seamlessly sell their products on the web. One notable startup in the space, Shopify, which provides a turnkey e-commerce technology that lets anyone create a storefront online, has acquired MNDCreative, the developers of StoreSync, a mobile e-commerce management platform. The financial terms of the deal were not disclosed.

Unsurprisingly, Shopify's acquisition of StoreSync aims to help expand its existing offerings onto mobile devices. StoreSync will be available exclusively to Shopfiy customers, and will be integrated tightly with its web platform.