torsdag 28. januar 2010

Top 10 Reasons The Apple iPad Will Put Amazon’s Kindle Out of Business

Editor's note: Ever since yesterday's debut of Apple's iPad, the debate has been raging about what it means for Amazon's Kindle. Will it kill it? Will it not? Is comparing the two like comparing a computer to a typewriter? To add fuel to the fire and, well, because we love top 10 lists, we present this guest post from Ben Elowitz, who comes down very firmly on the Kindle-is-kaput side of the debate. Ben is co-founder and CEO of Wetpaint, a media company with an audience of 10 million monthly unique users; and author of the Digital Quarters blog. Prior to Wetpaint, he co-founded Blue Nile (NILE), the largest online retailer of fine jewelry.

1) The multi-functional capability. Buy a Kindle and you get… a reader. Another dedicated device to carry. Buy an iPad, and you get a whole new companion that can do pretty much anything. Games, movies, browsing, documents, and more—all in one. And zillions of iPhone apps. It’s sooooo much more than a reader, it’s a whole-life device.

2) The screen. Full color, multi-touch screen, gestures, and more. It’s a pleasure to look at it – and we all can rely on Steve Jobs’ aesthetics to know that it’s a pleasure to hold as well.

3) The compatibility. iPad supports ePub out of the box, overcoming publishers’ resistance to having to support a proprietary format such as Kindle’s; and creating compatibility with books sold through a leading standard format through any channel. (Something tells me Amazon will be making an announcement about ePub support real soon…)

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